Listed Benefits of trademark Registration

With the introduction of the Company Act 2013, the Trademark Registration in Delhi has become significant for any type of business entity. With the increasing awareness of trademarks and all intellectual property, more than so many marks are registered. As per the new Company Act of 2013, the company has a name similar to the registered trademark. Hence, obtaining trademark registration is a vital part of starting any business entity. In this blog, we tried to highlight the benefits of trademark registration of business names in Delhi. 

 

The benefits of online trademark Registration are as follows:

• Trademark Registrations is an Asset

 A trademark is an intangible asset that gives value to a company. 

It distinguishes the product or service from the market's current competitors. Trademarks are similar to brands in that they attract customers, stand out, and are clearly distinguishable from the competition. Your trademark serves as a marketing tool for your company. 

A trademark is a symbol of a company's dedication to its brand, reputation, and integrity that aids consumers in making purchasing decisions. The value of an asset appreciates with time, just like in the real estate market. Similarly, as a business grows, the value of a trademark increases tremendously. Trademarks, like tangible assets, can be bought, sold, or used as collateral to receive a loan from a financial institution. 

 

·         Way to cost-effective 

 The Registration of the Trademark in Delhi is relatively cheap. Once, the application for registration of a trademark is filed it would take around 6 months and 2 years to process the application and grant the certificate depending on the government processing. The application that came first will be given priority over the others filed after it. And the trademark application for another party may be rejected if the 'marks' proposed are similar to the 'mark' proposed by you. 

·         Trademark registrations are valid for a period of ten years.

So, once the trademark is registered it is validated for the upcoming long 10 years. Online Trademark Registration in Delhi or in any place in India, in between these 10 years there are no legal obligations, no fees taken, and all other statutory requirements as regarded to maintain trademarks to be done. And just before the expiry of the trademark certificate, it can be renewed just like a passport and even the owner can protect the trademark by a third party. 

·         Invested in advertising and branding is safeguarded

In today's competitive marketplaces, any business must invest in advertising and branding. Businesses invest in a variety of advertising mediums to promote their brand among consumers, including the internet, newsprint, radio, and television. If a brand isn't protected by a trademark, anyone can claim it. As a result, filing a trademark application for the trademarks prior to the start of advertising campaigns is critical.

 

·         Defends against the unequal competition

Unfair competition can be effectively combated with the use of a registered trademark. Today's marketplace is prevalent with copycats and counterfeiters who profit from the usage of untrustworthy brand names. Unfair competition is typically deterred by a registered trademark. 

The trademark legislation gives the owner of a trademark recourse if his or her mark can be used without permission or if it is imitated by a third party.

 

Note:

It has become way too easy getting a Trademark Registration in any part of India than ever. As when you hire a well-known provider of Trademark Registration Online in Delhi, your work will become easier than before.